American Underground

Axiom – Director of Content and Communications

Axiom – Director of Content and Communications

This role breaks down into two categories – the work you’ll oversee and the work you’ll do yourself.

Oversee

  • Oversee day to day public relations and oversee existing external contractor
  • Current PR focus areas include:

– Revenue-driving press aligned to marketing campaigns

– Thought Leadership aligned to executive voice

– Some executive speechwriting

  • Investigate and ultimately oversee day to day with an additional to-be-contracted PR partner (agency)
  • Oversee global PR in new markets – providing connective tissue to brand standards and “mother ship” priorities and objectives

 Do

  • Own PR ROI measurement
  • Develop and own our social media strategy and execution, globally (partnering with our Digital Marketing Lead)
  • Own internal communications, e.g. around marketing campaigns and major change events
  • Manage case study pipeline and execution through publication
  • Liaise with sales
  • Liaise with writer/do the writing or editing
  • Liaise with client on approvals
  • Manage award submissions globally working with regional counterparts on content submissions
  • Recommend, recruit and manage a team to help execute all of the above

Learn more and apply here.