As originally seen in Triangle Business Journal, “Excitement builds for American Underground’s Durham expansion” by Staff Writer Lauren K. Ohnesorge
“It takes imagination,” says Adam Klein, motioning to the stark, opaque walls framing the hallway. “You have to imagine that none of this is here.”
Everything, from the walls to the muddled blue-green carpet, is being gutted, starting Sept. 2. And American Underground’s signature quirk – complete with “a C-3PO element” – is moving in, as the co-working space embarks on an expansion that doubles its downtown presence.
We’re on the second floor now. Downstairs, entrepreneurs are bustling between suites and common spaces already full to capacity. But here, it’s quiet. “Basically, we’re looking at 46 offices across two floors,” he says, pointing to where the expansion’s anchor tenant, Durham’s Shoeboxed, will set up shop.
Klein, the chief strategy officer for Durham entrepreneurial co-working space, American Underground, didn’t expect to be here today.
American Underground had a plan when it moved entrepreneurs to Main Street last year. And it was more gradual.
The plan was for startups to move slowly. First, they’d be here, at American Underground @Main, or one of the other two locations – at American Tobacco Campus or downtown Raleigh. They’d grow slowly and, when they were ready, they’d move to larger suites a few blocks away in what used to be those tobacco warehouses at American Tobacco.
But it didn’t work out that way – a circumstance Klein calls “a happy problem.”
Teams like Windsor Circle and Archive Social have already outgrown that traditional co-working number of four employees. And vacancy constraints have made expanding into that adjacent suite difficult.
Read the full article here.
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